Facebook is not your website. Facebook is Facebook’s website. Their rules. Their party. We’re just lucky to be on the guest list, allowed to share our story with the rest of the invites. There’s just one tiny little inconvenience: It’s a noise fest in here. Should have brought a megaphone. Wait. No. That would be annoying. Scratch Plan A.
Plan B: Recruit people drinking the same punch + invite them to a cozier after party. Your place. Drinks will have umbrellas there + the DJ will be playing Radiohead + there will be no conversations about the stock market.
Sounds delightful doesn’t it? If only you could pull it off. Right?
Now, hold your pony women. Do you think they call me Captain “Pajama Pants” for nothing? That was April Bowles idea, by the way. People caught on. It’s catchy.
In today’s Friday Show-n-Tell Time, sorry no Video, Video is on vacation, I’ll show you how to direct people to your own party without pushing + throwing confetti in their face or spending a dime. Curious?
Ahem… Yes please. Duh.
Back story: So a couple of months back, in need of some social media ego boost, I installed this Facebook app called Just Redirect. There big promise: Take Facebook fans to your website. My expectations where low, like when I purchase diet teas that claim to control your appetitive. Promising, but highly unlikely. Know that “yeeeeah right” attitude don’t you? Still didn’t stop me from giving Just Redirect a fair shot. After all, it’s FREE!
Fast forward. Today, in desperate need of an epiphany, I checked my Google analytics, cuz that’s what you do when you need a burst of genius don’t you? Noooot! Anyways, I couldn’t believe my eyes: My website traffic increased 32% in just two months without investing a peny on advertising. That’s an average of 640 new visitors each day to my website coming from Facebook alone. No no no no no no wayyyy Jose!
Yes way. Must share. I thought.
By the way, I’m not the CEO + BFF or mascot of Just Redirect. No, they’re not bragging me with cupcakes, either. And I don’t receive any form of compensation for mentioning their name. The freaking thing just works + I wanted you to know it in case you want to take it out for a spin too.
Did I mention it’s FREE. I think I did.
Worried that you’re technically handicapped + won’t know how to install the app? Join the I Hate Complicated Technological Sh*t Club. In the meantime, I’ll show how I set it all up without calling my brother Coco for tech support.
step by step
Step 1: Search Just Redirect or look up the URL at apps.facebook.com/redirectab/
Step 2: Select your desired business fanpage.
Step 3: Once you have installed the app, it will appear in your App Drawer. Click on it.
Step 4: Then, you’ll be taken to the admin panel of Just Redirect where you can choose the URL you would like the app to link to. Here is where you want to enter your website’s address. I redirect fans to my main umbrella site: www.mayicarles.com, from where they can access my Boutique + Life is Messy Bootcamp + Heartmade.
Step 5: To customize, hover over the Just Redirect application, click the pencil icon that appears + select “Edit Settings” from the drop-down menu.
Step 6: Change the ugly generic tab image + upload a gorgeous one that matches your brand. The dimensions should be 111 x 74 pixels. I created my icon on Adobe Illustrator CC using my brands font + color palette. Do I get extra cookie points for being an everything-has-to-match-perfectly freak?
Step 7: Customize the tab name as well. In my humble opinion, when it comes to increasing conversions, simple titles beat cutesy + clever ones by a grand slam. Just a thought.
Step 8: Click the “Okay” button when you’re done.
Step 9: Voila! Your result will look something like this:
The application may not appear as one of your top Facebook tabs. I recommend that you put it as the second or third spot in order to increase visibility + clicks. To do so, hover over the app, click the pencil icon + select the app you would like it to switch positions with.
Click here to see how Just Redirect works in real time.
How do you direct social media followers to your website without screaming + bending over backwards or having to wear a monkey suit while holding a “Free bananas inside” sign? Any traffic boosting tips of your own? Do share in the comments, please, where the best stuff happens anyways. I really can’t thank you enough for raising your hand + bringing this blog alive with your insights. You’re da’ best!
before you go
Can I be honest? I hope you don’t take this the wrong way but giiiiiirl you’re to-do list is crazy pants. Make a haircut appointment. Find your keys. Buy a Hello Kitty toaster. Upgrade your Internet plan. Hunt down the perfect red lipstick. Loose the brownie pounds. Need I keep going?
I know I’m biased but you gotta check out the…
It’ll help you demolish your to-do list like a Kung Fu Panda on fortune cookies. Mess doesn’t stand a chance. Pow!
Why join today vs. later? Well, cuz we both know “later” really means never + “never” means more of the same. Plus, early adopters receive an exclusive Life is Messy Gift Kit when pre-ordering. You say “Helz yeah”. I say “Thank You”. Synchronicity is the Universe saying, “Let’s do this thing!”
And that’s a wrap for today. Till next time my friend.
Gimme 5 minutes + I’ll double em’ with today’s productivity smack down – Holiday Edition.
Wow. Look who got up on the cooky side of the bed this morning.
It’s called (temporary) confidence. It feels good.
Feels even better to be (a) almost done with Connecting the Gaps first 21-Day Mission + (b) getting ready to pre-launch Life is Messy Bootcamp next weekend + (c) packing the beach bags cuz we’re moving inches away from the sand – circus balls all juggled without insomnia or 2 extra inches on my waistline. Bada bing!
Gonna tell you how I do it. Today. You + me. It’s Friday Video Time!
need your help
Of course there’s more. And that’s where you come in. What’s working for you? How are you tackling important projects? How are you keeping yourself alert after a late night of turkey legs with cranberry sauce? I’ll be fun to hear all our Holiday productivity strategies in the comments. I’ll see you there.
Today, I’m SO EXCITED to tell you that:
1. I bought myself a pair of Panda Fuzzy Slippers. I haven’t been this happy since David got me a Minion backpack.
2. 2014 Life is Messy Bootcamp + 2014 Life is Messy Planners will be available for pre-order-o-rama from Friday, November 29 (Black Friday) to Monday, December 2 at a very special price with ribbon n’ all. Accidentally missing this will make me sad, so mark your calendars.
3. I have in my hands my very first video in Spanish. Mis amigas, prepárense. I was invited to speak at “How to Become an Entrepreneur When You Come From a Family Business” event to share my “unconventional” career path to a group of highly successful CEOs + their families. It’s the scariest thing I’ve done since crossing the Canadian border illegally inside a trash bucket. If Spanish’s your thing, you’ll see why in just a moment.
please help me share
But only if I deserve it… if something clicked on a molecular level… if you have a friend who could really benefit from hearing this right now.
Comments + feedback + aha moments + rotten tomatoes all welcomed below.
Gracias a Stefany Cohen por el evento tan mágico que te tiraste. En las palabras del gran Rod Tidwell (de Jerry Maguire). “You’re my ambassador of Kwan.”
Bebito, my secret weapon, contigo quiero viajar esta + todas las vidas. A pie + en patín + carrito loco + cometa + alfombra voladora… lo que sea, pero contigo. Thanks for withstanding my jabber + lovingly suggesting fixes. I will never feel safe standing on stage without your back.
Oh wait, one more! Thank YOU for being my roller coaster cart companions. I would have it no other way.
Back from vaca’ with a vengeance + my pink party glasses + a bit of a butterbeer hangover. Yeah, the whole sugar-free thing didn’t work out so well in Orlando.
Me + my Gryffindor cape + my wand (that choose me) devoured all the Exploding Bon Bons + Bertie Bott’s Every Flavour Beans + Chocolate Frogs + Ton-tongue Toffees imaginable. So, ahem ahem excuse today’s sugar rush. I’m still in recovery.
I’ll let you in on another little secret: I missed you. A lot. But oh boy does it feel good to have so many ideas in my travel journal for at least 365 more episodes of Friday Video Time. Hope you’re ready for another round.
Of course, to start the season right, there’s something special – 1/3 rant + 1/3 + existential awakening + 1/3 granny’s wisdom.
Expect a transcendental mind shift in the way you think about ups + downs. Or at the very least, an aha moment.
Got your minion goggles strapped? The ride’s about to start.
Did this struck a cord with you? I know this could turn into a very intimate conversation, best discussed discussed over chamomile tea + ginger cookies, so I’ll give you a moment to reflect + get brutally honest. I’m here, just in case you need someone to listen.
Keep your eyes peeled for next Wednesday. I’ll be making a very special mid-week appearance to share one of the craziest stunts I’ve done this year in the name of world domination.
And we’re back ladies + gentz. I mean, superstars. And by “we”, I really mean April + In case you’ve been in outer space with your pink astronaut suit I don’t know why I’m all of the sudden a crowd of two, well let me put you up to speed.
April + I have released a 3-part video training series + this is the last piece of the puzzle. Psst… it’s FREE!
Got it? Moving on.
We’re not the type of supers to save the best for last. We endorse drinking the expensive champagne today! Don’t wait for a Monday to spend your coupon on that new Bikram yoga class in town. Don’t put off your Disney World vacation until next year. Our motto is, “the time is now.”
But, in this case, we saved the best for last. This last episode is going to help you kick start a brontosauric revolution.
You could use a health + happiness boost before the holiday season sets in, right?
If you’re anything like us, you love the Christmahanakwanzika season. What’s not to love about spiked apple cider + homemade pumpkin pie + crackling fires + getting to wear flannel pajama sets all day? But, the holidays can also mean two not-so-wonderful things: plates piled high with heartburn-inducing food towers + stress. Hello belly McFat.
From experience, we’ve found that if we kick-start the holidays with a well-being renewal of sorts, we sing better jingle bells + rock out the marathonic-festivities.
So, whether you’re struggling with a little extra weight or you haven’t been feeling like your happy self lately, we’re inviting you to join in on our own version of a triathlon. Expected side effects: Spike in energy + your favorite jeans will fit a little better + you’ll feel intoxicated with bliss, instead of numbed by cookie dough.
Your mission, if you choose to accept it, is detailed in video número tres. That means three in Spanish. Bring your cape + join us!
Need a push? Well, we’ve got four stunning printables waiting for you on the other side. Yeap…absolutely FREE!!! Oh my goshhh run. Run.
And, don’t dry clean your superhero suit just yet, because we’ve got something very special coming your way in just a few days.
Mayi Carles (with April Bowles)