Heartmade Blog

How to Create Holy Guacamole Moments


Our brain doesn’t pay attention to boring stuff. That’s why you can’t remember your toilet cleaning episodes or supermarket checkout lines.


Emotionally charged events, are a completely different story. Those the brain holds on to for decades to come.


Can you imagine how incredible handy this is for us creative entrepreneurs trying to change the world + hoping to get our right people on board our ships? By the way, parents + teachers take note. Can you just see the ridiculous potential this has for captivating the attention of little ones + easily distracted students?


That’s why, in today’s Friday Video Time episode I’m sharing a few secrets on how to create beautifully memorable moments + some of my favorite case studies on the matter. OMG + there’s also a special guest superstar appearance that you simple can’t miss. I won’t say more cuz I don’t want to ruin the surprise.


After watching, come back + tell me what’s the ONE thing about you + about our website + about your next video performance + about your next blog post (pick one) – what’s the ONE thing that you will do to leave your audience talking? Craft that holy guacamole moment for me + tell me EXACTLY how it looks like. In the comments. Yes.


You know where I’ll be hanging out.


Oh + if this wasn’t boring at all please click here to tweet!



Mayi Carles


psst.. i need your help!

I’m putting together a Friday Video Time music video + I want YOU to be a part of it. That’s right. Thank Mr. Blacksburg Belle (aka Kris Olin) for the brilliant idea.


All you have to do to participate is e-mail me at mayicarles@gmail.com a short video clip (20 seconds max) of you (with the entire family if your want) signing + dancing Friday Video Time. Bonus points for party props. That’s it!


Entries are due Monday, May 14. And, of course there will be special prizes for the most original submissions. A Friday Video Time music video wouldn’t be the same without you!

28 Responses to How to Create Holy Guacamole Moments

  • Angela says:

    OMG! You totally nailed it and made your point so clear! The last part of your video made me laugh so hard! That’s a video I’ll never forget! πŸ˜‰
    I really have to think of ways to make my products and my brand in general more memorable. I’m really shy and usually don’t like to promote myself so much, and that’s wrong. You gave me so much food for thoughts! Thank you!:-)

  • Gina says:

    Dear Mayi, I am finally ready to my my first comment here! What can I say? I admire you! I anxiously wait for Friday Video time because you always bring great subjects to the table and you dissect them voraciously… just like a T-Rex! It is always amazing to listen to your empowering advices because they are a huge help to boost my confidence! And this video just gave me some great ideas πŸ™‚ So, thank you so much for sharing, for giving your truest advices and for being such an empowering girl! You rock!

  • Kim says:

    What a holy guacamole moment Mayi! This video really inspires us to be more…do more…with our own little “T-Rex hearts!” Thanks for sharing it with your world. PS – Awesome mini movie at the end…I can’t wait to see what you will come up with next!!!

  • Kim says:

    Oh…I forgot my one big thing to share for my next video performance…I have been super tempted to share with the entire world my most “TOP” secret – super duper secret…the source in the teeny tiny bottle for all of my glittery goodness…I have kept it as my “MOST GUARDED” secret + have NEVER shared it with ANYONE…I’m tempted…maybe I will share it!

  • Alicia says:

    thank you — you have inspired me for Friday and given me a giggle to start the day! πŸ˜‰

  • Michelle Ainslie says:

    What a super fun video! Loved it πŸ™‚
    You definitely got my creative juices bubbling over πŸ™‚
    Thank you soooo much magical Mayi!

  • Bee says:

    Your videos are super fun and each FRIDAY I look forward to it.
    I think it’s the funny puns on words that initially catch my attention; i.e. guacamole moment, T-Rex-Heart, ICK ~ people begin to identify with you and your enthusiasm and at the same time you are telling something each person can relate to and have been there. For one, it makes me want to go out and try to be foolish and lighthearted but still get their point across.
    So you got your point across to me today. I cannot sit and do nothing while I wait for the money to come in. LIFE IS A MESSY BOOTCAMP here I come.

  • Linda_Sparkman says:

    Charly, my 9 mo. old granddaughter, and I are thoroughly entertained and enlightened. Thank you once again! and…hey, is iMovie real?

  • danielle spurge says:

    ahahahaha this is awesome

  • mayicarles says:

    Angela: I think Mr. Steven Spelberg + Steve Jobs + Sir Richard Brandson helped illustrate my point hehehe! So happy you loved this! What’s fun about creating holy guacamole moments is that you don’t have to feel sleazy sharing your stories. It no longer becomes pushy marketing, it becomes about sharing beautiful moments πŸ™‚

  • mayicarles says:

    Gina: YAYYY first comment. Where were you all my life girl! YAYY! Thank’s for raising your hand today like a T-Rex!

  • mayicarles says:

    Kim: I thought about you when I was making this hehehehe. So excited for your surprise! When are we going to know? OMG I’m impatient already!!!

  • mayicarles says:

    Alicia: You comment gave me a giggle πŸ™‚ Thanks for watching. You’re so kind.

  • mayicarles says:

    Michelle: YAYYYYY! Keep me posted on all the sparks that come out of today. I’m keeping an eye on you (in a non creepy but super loving way).

  • Jena says:

    You & the T-rex on vacation together just made my whole day!! I just love you, Mayi! I remember that you always make me FEEL joyous, silly, inspired πŸ™‚

  • Laura says:

    Just loved this, Mayi, outstanding content & great fun, too! Just what I needed to get moving…Thanks for enlightening & brightening my day!

  • Migdalia says:

    this was an amazing video!! congratulations!
    Thanks for sharing!

  • gina says:

    that ending was the bomb Mayi! And I so loved this tip…I’m going to use it! woohoo…..

  • Gabriella says:

    Your creativity astounds me!

    Unfortunately, I can’t think of guacamole moments I can create for myself!

  • mayicarles says:

    Bee: Awww you humble me with your oh so kind words Bee. I adore having you in my life right now. I feel blessed that our paths crossed in this messy word πŸ™‚

    Can’t wait to see your inside LIMB πŸ™‚

  • mayicarles says:

    Linda: Hehehehehe maybe you + Charlie will apply for the Friday Video Time music video, will ya? Oh it would be AWESOME!

    I do edit my videos in iMovie. The iMovie Wizards are my alter ego πŸ™‚

  • mayicarles says:

    Danielle: Miss Merriweather I’m the happiest when I see you here! But I know you knew that already πŸ™‚

  • mayicarles says:

    Jena: Coming from a superstar like you who I adore + admire I’m tempted to convert that into a post-it praisestimonial πŸ™‚ MUAAAA!

  • mayicarles says:


  • mayicarles says:

    Gabriella: If you’re stuck I would love to help you. E-mail me anytime πŸ™‚

  • Cris:Gladly says:

    Fun provided by “Yo Momma” = HAHAHAHAHA!!!!! + f*cking AWESOME!!! I so you wish you lived near me b/c (a) I would so be hanging out with you regularly and (b) I would be in the Mayi training school of video production in a heartbeat

  • Wendy says:

    Mayi, my kids know you already. You are officially The Crazy Girl at my house & they greatly enjoy your videos. Loved the credits. lol

  • Adelaida says:

    You create Those Moments perfectly πŸ™‚

    I would like to get a *WOW* (“Wow, it’s cute” or “Wow. it’s magical”) effect on my blog and my someday-to-be website. But now I’m not really sure how to do it – except that with using my art πŸ˜‰

Leave a Reply

Your email address will not be published. Required fields are marked *