Heartmade Blog

empowering tips

How to Create Influence (And Keep It That Way)

These days, you can’t scroll through social media without bumping into an influencer who has more power to sell you a shirt than any ad on Vogue or premium real state billboard ever could.

 

This is the rise of a new media phenomenon: THE INFLUENCER. Cue music.

 

Today we’re talking about how to create influence online + how to keep it that way.

 

Click play to learn my top 5 tips for winning influence like a PRO.

 

 

What are some of your favorite influencers online + why? What are they doing right? Would love to hear your thoughts in the comments.

 

Thanks for watching + sharing!

 

I’ll see you again pronto.

 

xo,

Mayi Carles

A Pep Talk: If You Tone it Down, Life Can’t Hear You

Curious why people gravitate towards #girlbosses like Marie Forleo + Hilary Rushford + April Bowles? I’ll tell you why. Cuz they’re not apologetic. They don’t ask permission. They erased “What will people think?” from their vocabulary.

 

There’s power in showing up loud + clear.

 

Of course, it ain’t always easy.

 

People will try to give you their unsolicited advise.

 

People will try to convince you to get a real job.

 

People will persuade you to blend in so others don’t ask too many questions.

 

Well. they will try, but if you give in something magical will be lost + all you will feel is emptiness.

 

I’m here to tell you: I know it’s hard. Takes cojones. Owning your voice is the bravest thing you’ll ever do.

 

But! It’s also the smartest. That voice coming from within that whispers all day long. THAT ONE, exactly, that’s your competitive advantage right there. Stop looking in marketing bibles + start looking inside.

 

Today’s video will help with that. Tons.

 

We’re talking about how to turn up the volume so everyone can hear you because you have something worth saying. And don’t tell me you’re shy. That’s not an excuse to play small!!! Yes, this is a pep talk.

 

Click play to learn more! (And watch some dorky dancing.)

 

 

If you only take one thing from this video, let is be this: Show up for your life in full color, loud + clear. If you tone it down, life can’t see you. If you tone it down, The Universe can’t hear you dear. And if it can’t hear you, how will it grant your wishes? The Universe is not a mind reader you know? Raise your hand. Speak up.

 

In the comments I would love to know ONE thing you can do today to show up louder + clearer in the world. If you could tweak one thing in the way you position + present + package your message, what would it be? We want to hear it so bad!!! Stop toning it down already!!!

 

Have a friend who’s playing small but you know deserves to play in the big leagues. Send them this video.

 

Thanks for watching + sharing!

 

I’ll see you again real soon.

 

xo,

Mayi Carles

The Most Important Page On Your Site (No It’s Not What You Think)

Can I drop a truth bomb on you without you getting all mad at me? Okay, here it goes: Prospect clients + new readers + the occasional dabbler that lands on your site, all these people, they don’t actually care about you.

 

It hurts your ego a little, doesn’t it? I know. Mine stings a bit too. That doesn’t make it less true though.

 

This crude reality is what sparked today’s episode.

 

In this video, I’m revealing the most important page on your website. The one that’s gonna hook visitors to your stuff + make them care about you + even buy from you. No! It’s not what you think.

 

Click play to learn more! (And watch some dorky dancing.)

 

 

Let’s recap, shall we? Here’s 3 reasons why you need a “Start Here” page:

  • A “Start Here” page gives your readers direction in an obvious way.
  • A “Start Here” page allows you to share your best content.
  • A “Start Here” page shifts the focus from you to them, your community

 

Think about it this way: When readers visit your about page they get a feeling that YOU are important. When readers visit your start here page they get the feeling that THEY are important. See the difference?

 

So, what are you waiting for? Start planning your “Start Here” page. Now! When it’s done, not when it’s perfect, but when it’s done, come back here + post a link to your “Start Here” page in the comment section, so we can all see it + give you feedback + a big cheer.

 

Thank you so much for watching + sharing!!!

 

xo,

Mayi Carles

Who’s Stuck? You’re Stuck? I’ve Got You Covered!

It’s Mayi Video Time!!!

 

Today we’re talking about the most beautiful, simple solution to getting stuff done, as in not having a Moleskin full of ideas, but actually shipping your work.

 

So why are you here?

 

I know you have a metaphorical North Star? The one that keeps you up all night.

 

You have big dreams. You’ve set hairy audacious goals. You’ve made big #girlboss plans. But! When it comes to taking action, you get stuck.

 

Who’s stuck? You’re stuck? Happens to the best of us. And I’ve got you covered!

 

Sometimes the hardest part is figuring out where to start. There are so many things you want to create, but getting past that stage of “overwhelm” can be tough.

 

That’s why I’m here.

 

In this video I’m going to show you where to start + how to get yourself motivated to reach the finish line. I double pinky promise you this isn’t another one of those 21-Get-Your-Ass-In-Shape plans you see on the internet. (Hint: My solution is totally doable + easy, you’ll see!)

 

Click play to get this party started! (And watch some silly outtakes.)

 

 

So, what are you waiting for? Go do ONE of something easy. What will it be? Tell me, in the comments.

 

I’m excited.

 

If you enjoyed this video, subscribe to my mailing list so you never miss an episode.

 

Thank you so much for watching + sharing!!!

 

xo,

Mayi Carles

Business is Slow, Ah? Here’s 15 Things You Can Do To Fix That (Effective Immediately)

So happy to be back behind the camera. Happy to be back on the game, doing my thing, owning my weird + sharing what I know with you. It’s like I re-found my element, you know? Reclaimed my thunder? Discovered my patronus. Feels amazing.

 

But you know what feels even A-MA-ZING-ER? Your sweet comments. Your YAY! notes. Your cheers. I see them. I take them all in like a baptim of love confetti. Thanks for making me feel special.

 

Appreciation, the greatest gift you can give another. Hands down. Whoever tells you it’s money is a fool. Or a lier.

 

Today I’m returning (like the Return of the Yedi, except it’s the Return of Mayi), to talk about business slumps. Maybe the cash register isn’t sounding as much these days. Perhaps your experiencing a decline of orders. A prolonged drop in engagement. Or is it a fall of ideas? Where is the Epiphany Fairy when you need her?

 

So business is slow, ah?

 

I’m not here to examine why. I’m here to help you do something about it now.

 

In this video I’m going to share with you 15 things you can do when business is being a freaking turtle, to speed things up. To kick slowness in the butt if you will.

 

Click play to get this party started! (And watch some cute outtakes.)

 

 

Are you excited to try one, two, maybe three of these? Which are you gonna work on? Tell me in the comments.

 

Quick favor: Know a friend, a freelancer, an artist, an entrepreneur who could really benefit from watching this video? Who could use a lil’ inspiration during a low in biz?

 

If you enjoyed this video, subscribe to my mailing list so you never miss an episode.

 

Thank you so much for watching + sharing!!!

 

xo,

Mayi Carles