Heartmade Blog

empowering tips

Do’s and Don’ts of Doing Custom Work

 

Welcome back my friend. Here’s another vid for ya’, from my T-Rex heart to yours. This one is all about commissions or special request projects.

 

If you are considering doing custom work, follow these simple do’s and don’ts, so you can enjoy the process + appreciate your client (as opposed to resenting the sale):

 

 

I love doing custom work. Last month I got paid to design a unicorn mascot named Juicy. Pinch me. But it wasn’t always this much fun.

 

When I started I wasn’t charging enough, I apologized for everything that wasn’t even my fault, I had no boundaries in place. I’ve learned tons by doing + making mistakes, so I hope that today’s video inspired you consider doing custom work, or if you are already taking special orders to make it an awesome experience.

 

If you have any tips of your own to share, drop them in the comments below this episode.

 

xo,

Mayi Carles

 

PD: Love today’s jumpsuit? I got it at my mom-in-laws lovely store @inmotionboutique

These Are A Few Of My Favorite Things

 

Not every day I feel energetic. Happy hippo. Awesome. Self confident. Overly excited about E-VERY-THING. It’s annoying I know. I annoy myself sometimes for being so positive.

 

But you should meet Mayi-zilla. She ain’t this cheerful. She’s hangry. Whiney. Bitchy. And likes to stay in her pajamas all day to avoid sunlight + any contact with the human species.

 

Whenever I go Mr. Hyde on my Dr. Jekyll I have a list of go to activities that make me feel the best feelings in the world.

 

These are a few of my favorite things (said in song like Julie Andrews in The Sound of Music):

 

 

Now it’s your turn.

 

Share with me your list of favorite things in the comments or social media @mayicarles.

 

xo,

Mayi Carles

 

PD: Special thanks to my mom-in-law for this weeks outfit, sponsored by her lovely store @inmotionboutique

Case Study: Peace of Mind Realtors & Insurance Advisors

 

If you’ve been wondering if the world really needs another blogger + another photographer + another coach + another preschool + another yoga instructor + another designer + another skin care line + another jewelry brand + another insurance advisor + another real estate agent + another (insert what you do here). The answer is: It depends.

 

People aren’t just looking for someone else to say exactly the same thing, in the same way.

 

There’s room, regardless of how crowded or sparse a market is, but not just for you to say the exact same thing in the exact same way, but for you + your unique perspective + your opinion + your personal style.

 

That’s why there can be so many pizza places in one town, so many types of Dijon mustards in one supermarket.

 

But you can’t expect to be discovered + liked + trusted, or to have prospects lining up to buy your stuff, if you’re like everyone else.

 

How are you not like everyone else? How to be original?

 

Instead of telling you, let me show you how ONE brand is escaping the competitive herd + being heard.

 

Peace of Mind is a non-boring insurance + real estate firm. Hubby is the co-founder, together with my brother in law. They are doing things differently.

 

Click play to watch today’s very special case study episode!

 

 

I hope that this case study will inspire you to inject more personality into your brand.

 

Your turn. Tell me ONE thing that makes your brand different from the competition. What makes you unique? Drop it like it’s hot, in the comments below.

 

xo,

Mayi Carles

The Campfire or The Call Center?

 

A lot of people ask me, “But Mayi I’m looking for capital, I’m looking for media coverage, I’m looking for more fans, more likes, more subscribers, more buyers.

 

My answer: Stop looking. Stop shouting. Stop begging. Instead, start collecting wood. Start lighting a fire. Start telling tales. People will find you. They will stay for hot cocoa + marshmallows. And if they had a good time, they will come back, multiplied, with their friends.

 

That’s how you build a brand.

 

Click play to learn more (including why Olaf is everyone’s favorite character.)

 

 

There are brands whose stories end with hard periods. You can’t find a contact form on their site unless you’re an astrophysicist. And don’t expect a reply when you leave a comment on their blog or social media. Their CEOs build tall walls. They set up donotreply@ email addresses.

 

And then there are brands who have stories that bring the right people closer together. Stories that make you go, “Me too!!” + “How did you know?” + “I hate that too!!!”. They wrap all their posts with an invitation to camp around. Make S’mores. Tell YOUR story. And Kumbaya-along.

 

Which one are you? Is your brand a campfire or a computer operated call center?

 

xo,

Mayi Carles

Being Popular Sucks

 

Pre-PS: A masterclass on how to make a living by being yourself is brewing in my good witch cauldron. This is not a side project. It’s not a new business project. It’s a movement. A revolution to end boring. Check out the teaser we managed to film in the Panamanian jungle-forest through torrential rain right here!

 

What’s up with being popular? It’s not like we’re still in High School. Or the playground. 

 

Want to succeed as an entrepreneur? You gotta get comfortable with being unpopular. Period.

 

Being unpopular doesn’t mean you’re an asshole or have to become one.

 

In today’s episode I want to share with you 3 character traits that wildly unpopular at large but niche famous brands have in common. Hit play to learn more.

 

 

To recap, being unpopular means:

  • You hate sheep
  • You love critics
  • You don’t have a backup plan. 

 

Whatever your perception of popular has been, it’s time to rethink it.

 

What are some of your favorite unpopular brands? The ones that might be vastly unpopular with a large demographic, yet are killing in with the right crowd.

 

Popular has been given its chance. Unpopular, our revolution has begun. Who’s with me?

 

xo,

Mayi Carles