BUSINESS

Cycle of an Idea

I realized the other day that ideas have a life-cycle. Like house plants + banana muffins. Somehow, I always thought ideas were timeless, life fairy tales + McDonalds french fries.

As I was franticly going through every item on my grocery list to double check I wasn’t missing any of the ingredients to make my infamous granola recipe, I became aware that ideas have stages – from aha moment to launch, and everything in-between.

Sometimes, ideas live inside a forgotten Moleskin journal. Other times, they are planted in fertile soil by dreamers.

Ideas get stuck quite frequently too, in decision paralysis + overwhelm + rejection. Some, never make it to the sun. Others, beat the odds.

Today, I set out to map out the cycle of an idea. Here goes.

Lightbulb Moment

“Look who’s finally decided to show up? Miss Epiphany Fairy! Where were you? I showered. I called. I text messaged you. Gimme a sec to get my notepad, I wanna write everything down!” This is the initial spark.

Dream Phase

The magical place where you suddenly can’t stop thinking about your idea. Once lightning strikes it becomes an addiction. You’re in Disneyland. You’re seduced by the rush. You can’t shut up about it. You daydream about all the possibilities. You tell your mom, “Mom, I’m gonna be a millionaire!!!”. Wait you’ve never called your mom to tell her you’re gonna be a millionaire? Right. Me neither.

Implementation Station

The big commitment. “I’m serious you guys!” proclamations. The day you sit down + take a deep breath + look at your idea + tease it apart + open your calendar + map out a plan to make it happen. The plan sucks, most likely. Will probably get rewritten 107397344 times, but who’s counting? The ball is rolling. I love rolling. Rolling feel freaking amazing. And you know what happens when you feel great? Exactly! You do great sh*t. Starting is sublimely revolutionary.

The Dip

The rough patch. The low point. The moment when things stop being exciting + fun, and they start being, how can I put it lightly?, a pain in the ass.  The place where you find yourself asking, “Is it really worth the hassle?”. According to the bestselling author Seth Godin, what really sets superstars apart from everyone else is the ability to escape dead ends quickly while staying focused + motivated when it really counts. This is the tipping point of all ideas, either you quit or you conquer. 

World Domination

Alright, it might not feel like “WORLD DOMINATION” yet Pinky, but if you’ve made it this far you’ve already done something remarkable. You are part of the 1% who didn’t drop off when it hurt. You won because you didn’t give up too soon. The challenge now is to surface new milestones. Maybe it means bundling up a blog series into an e-book. Perhaps it’s turning an digital guide into a hard cover coffee table book. Or it might mean developing your very own app. Whatever it is, you’ll figure it out champ.

. . .

The other day I saw a headline, “I’m just here tinkling the ivories: Eccentric British pianist plays piano to blind elephants at the top of Thai mountain.” I’m serious, don’t you EVER let anyone tell you your ideas is too crazy, that it can’t be done. This guy hauled a piano up a mountain to play music for blind elephants for God’s sake! Sometimes crazy is the only way epic is born.

Our extraordinary capacity for imagination, to dream better, has given rise to the most far-fetched ideas that have taken us from caves to the moon.

Blaze on supernovas. Blaze on!

In what stage of the idea cycle are you in? Tell me in the comments.

 

 

Need help taking your BIG ideas from ground zero to the BIG world stage? Take a peak at 5K Sales in 365 Days – a quirky + practical guide to creating best-sellers in pajamas. 

This is my personal behind the scenes + my plans + my classified strategies + my reasons + my marketing + my research techniques + my customer service + my odd decision making + my sequences + my thought process + my e-mails + my pitches + my challenges + my solutions + all the messiness in-between. All packaged into 15 never-shared before lessons, totaling 140 pages of classified for-your-eyes-only biz info. 

I brought 5K Sales in 365 Days back from the aches after 2 years off the market. Made some tweaks and revamps, and if you grab it today you save $40.

PERSONAL

Did I Ever Tell You About That Time I Got Stranded in an Island?

I have a confession to make.

Sometimes, when I’m scrolling through my Instagram feed and I see all those gorgeous pics of millennials having money fights in yachts (or what surely looks like it), I secretly daydream of fame + glory.

Sometimes, when I’m filming videos for my blog, I fantasize about having my very own video crew – make-up artist + personal stylist + copy wizard on my team + art director + second camera gal for B-Roll. It would be nice. And easier.

Sometimes, when I’m planning my launches, I imagine what it would be like to do everything I wanna do without having to worry about the freaking budget.

Sometimes… WAIT!

Did I ever tell you about that time I got stranded in an island?

Here’s the story.

I used to be a Program Coordinator for a Central American initiative that gathered the very top leaders in the region under one roof to talk about leadership and giving back. My back in the day gig.

Roatan, Honduras. June 28 2009. I was getting the final details ready for our next leadership seminar so I could finally go snorkeling. At approximately 9AM one hundred soldiers stormed the president’s residence in Tegucigalpa + flew him to San José, Costa Rica. Actions which he immediately called a “coup” upon his arrival there.

Later that day, Roberto Micheletti, the President of Congress and next in the presidential line of succession, declared a “state of exception” suspending civil liberties + various curfews were imposed nationwide.

Our conference was canceled. Obviously. Airports were closed. Mojito pool service was suspended. Sh*t!

Three days in, I’m STILL stranded on this island will all these VIPs, but no seminar. Things start to get scarier, and then… I have this vivid memory of Andres Botran, CEO of Ron Botran*, sitting by my side making phone calls.

* Mind you, Ron Botran is a line of rums from Guatemala distilled by the Industrias Licoreras de Guatemala, the same distillery that produces the world renowned + award-winning Zacapa line of rums. Aka his a freaking big deal.

Andres hangs up the phone, and says, “I got us a plane out of here, but it’s gotta happen within the next 3 hours. All bags stay behind”.

This would be a secret operation since all air travel was banned.

“I’m in”, I said. It seemed like my one opportunity to do something dangerous + adventurous to tell my grandkids. My Mission Impossible moment.

That night I arrived safely in Panamanian soil. Coincidentally it’s also the night David asked me to be his girlfriend.

And that day I learned about the power of being somebody. Someone very important people respect + admire + love. About the power of knowing people, who know people, who know people. About the power of being able to snap fingers + make the unimaginable happen.

And I remember thinking, “I WANT SOME OF THAT!”

One day I want be able to pick up the phone and be like, “Hey sistah, it’s Mayi Carles here. I need a favor. I mean a plane.” Or whatever.

For years, I’ve been scared to reveal this secret. Will people think I’m an ego-maniac? Am I?

Am I ku-ra-zy for wanting to live in a world were problems get solved by people? Not United Nations, not governments, but PEOPLE?

Am I selfish for wanting to live in a world were honest hard work gives you influence? Influence to truly create big tsunamis of change in the world, the good kind?

Am I opportunistic for wanting to live in a world where karma is at stake everyday all day? Karma that gets innocent people out of sticky situations, sometimes in the form of a private jet, why not?

Am I alone? Wouldn’t it be nice to be recognized? To be stopped in the street by complete strangers, “Hey, I saw what you did there. I thought that was pretty cool.” And to use that “celebrity” status to make the world a better place?

Can we talk about it? In the comments? Cuz I don’t want to feel weird about this anymore.

BUSINESS

Completion vs. Commitment

For the most part, we spend our days trying to complete things.

Curious, because things that matter the most are not to-do material, they are fueled by passion and commitment.

I want us to talk about this for a second, and reflect upon this dichotomy. 

Completion vs. commitment. See the difference?

In the comments, I would like to know ONE thing you feel really committed to and why.

Thanks to my friend Srinivas Rao for inspiring this week’s episode.

As always, thank you so much for tuning in.

BUSINESS

Want to Instantly Feel Better?

One of the BEST ways to make yourself better instantly is to make other people happy.

But how exactly do you make other people happy?

I’ll tell you in today’s episode!

A little lovin’ goes a LOOOONG way. Not just for the person receiving it, but for the one giving it.

Do good. Feel A-MA-ZING! It’s fast acting and long lasting. 

Do you remember the last time you felt a happiness boost just for being… I dunno I good human being?

Share that thing you did in the comments to help inspire more random acts of kindness.

 

LIFESTYLE

The Cutest World Cup Bracket Printable

I only get psyched for ONE sporting event and ONE sporting event only every four years. I can’t handle the emotional roller coaster of being a super fan any more often than that. But during the World Cup… WATCH OUT! I’ve been known to throw plastic cups at TV screens + eat tacos with my bare hands Viking-style + yell at people during games. It ain’t pretty. 

There are also the infamous all-girl WhatApp groups where we discuss extremely technical + statistically accurate matters ONLY, like uniform colors + hairstyles + anatomy. 

Wait, there’s more!

And this is the first time Panama classifies (#SomosLaSele #SoyMareaRoja) so it’s gonna get IN-TENSE.com around here.

Gotta love this time of every-four-years!!!

If you’re a super fan, and can’t seem to find a cute bracket (seriously they ones I’ve spotted are hideous), I’ve made one for me really, but you are totally welcome to use it too!

We can be like sooooo dysfunctionally hyped about soccer together, but in style please. Click here to download your World Cup Bracket!

Tag me in social media @mayicarles so I can see your World Cup Bracket in action. Please!

Psst.. I designed it so you can take your crayons for a spin + customize your printable with your teams colors. I’ll handpick my favorite pics to regram, and spread this beautiful madness.

Enjoy!

Pin It on Pinterest